The Magic Firefly is back in the lives of the Portuguese and promises to spread magic and social solidarity. May was the month when the Magic Firefly usually invaded the streets and the hearts of all, however this year, exceptionally, it arrives on 15 October and will last until 7 November. With the Magic Firefly, also come the usual materials that many people have always collected: the mug, the cup, the bag and the pin.
This year, the campaign's theme is "WITH HEART", in partnership with the Portuguese Cardiology Society, appealing to healthy habits.
It should be noted that the Magic Firefly is one of the biggest symbols of social solidarity in Portugal, being associated with the support of children, young people and adults with disabilities. In Vila Nova de Famalicão, the campaign is developed by ACIP, from Joane.
The Magic Firefly has a price of 2€ and will be available throughout the county of Vila Nova de Famalicão (business community, local commerce, educational and associative community).