An innovative range of hybrid products that combine meat with vegetables and legumes is the latest example of the research and development work promoted by Campicarn.
The business group, which was born and has been based in Vila Nova de Famalicão since 1987 and is today the leader of the beef industry in Portugal, sees innovation as the key to growth.
An example of this is the recent launch of this new generation of Deliciosa products, the group's own brand, which combines vegetable protein with animal protein and which the chairman of the famalicense municipality, Mário Passos, had the opportunity to get to know today as part of another Created IN Route.
"A new range designed to meet the needs of consumers concerned with the issues of healthy and balanced food, but also of food safety and environmental sustainability," explained the group's director, Helena Martins, referring also to the bet on more efficient industrial processes and environmentally sustainable packaging.
With around 5 active farms, all certified in animal welfare, Campicarn currently processes around 800 tons of beef per week. With a turnover of 139 million euros recorded in 2022, the group hopes to reach the 170 million mark already this year, a figure it wants to grow to 250 million in 2025/2026, boosted by the opening of the new unit in Torres Novas, which will be inaugurated in September and will bring 150 to 200 more workers to the group that already employs around 400 people.
Present in all the major distribution chains in Portugal, the group also winks at the international market, which currently represents 10% of the company's turnover, which is in countries such as Spain, the Netherlands and the United Kingdom.
"Every year we have something different to do, new projects to carry out with adequate and reasonable investments", said the company's CEO, Manuel Martins, who did not hide his wish and desire to also be "the largest national producer of beef within two, three years".
The mayor of Vila Nova de Famalicão pointed Campicarn as one of the biggest faces of the national meat and agri-food sector "that has in Vila Nova de Famalicão a great expressiveness", with the presence of strong business groups and TecMeat - Agri-Food Competence Centre for the Meat sector, installed by the municipality in Vale São Cosme for research and product development, technology and innovation in processes.
"I leave here very impressed and very pleased to see that the Campicarn group continues to grow from Famalicão, with innovation and attentive to the great challenges that the world faces," added the mayor.
